Paralia Design - Effortless Mexican Beach Style - Made by Women for Women

While taking a moment to scroll through Instagram one day, I was attracted to a photo of a lovely woman wearing a natural flowing wrap style pant and a matching top that caught my attention. The outfit looked stunning on her, and I thought it would be perfect for my customers in Todos Santos at Desert Fox Baja.

Paralia Creta Set in Crudo

I reached out to Mariana and Regina, the sister design team and founders of Paralia, based in Guadalajara, Mexico. I was impressed by their passion, dedication, incredible customer service, and beautiful designs. I placed an order immediately, it arrived very quickly, and truly my customers are as in love as I am!

This is how Mariana and Regina describe their inspiration, in thier own words, for Paralia...

Thier manifesto (en espanol)

"Buscamos crear aquello que realce el brillo que vive dentro tí."

"To seek to create that which enhances the brilliance that lives within you".

How beautiful. Que Hermoso.

Regina and Mariana of Paralia

Sisters and Partners

"Somos Mariana y Regina, hermanas y socias. Ambas amantes de la moda y consientes de ella. PARALIA nace en el 2019 con la necesidad de ofrecer ropa para la playa, bonita, en tendencia sobre todo cómoda y que se sientan seguras Ropa ligera y fresca que puedas usar en climas tropicales para cualquier ocasión. "

"We are Mariana and Regina, sisters and partners.We are both fashion lovers and fashion conscious. PARALIA was born in 2019 when we saw the need to offer beach clothing that is beautiful, on-trend, especially comfortable and that makes people feel safe. We envisioned light and fresh clothing that you can wear in tropical climates for any occasion. "

Paralia Mykanos Set in Arena

""Así que comenzamos la etapa creativa, investigación de tendencias y el diseño de las prendas nuestra parte favorita. Buscábamos diseños que no encontráramos en las tiendas convencionales. Nos inspiramos la naturaleza, el mar y sus paisajes. Y sobre todo piezas únicass, siempre pensando en todas las mujeres, su fuerza y brillo."

"So we began the creative stage, researching trends and designing the garments, which is our favorite part. We wished to offer designs that we couldn't find in conventional stores. We are inspired by nature, the sea and its landscapes. And above all unique pieces, always thinking of all women, their strength and brilliance."

Paralia Santorini Set in Crudo

"Queremos brindarles la prenda perfecta para la playa, encontrar el estilo ideal, donde te sientas libre y sobre todo auténtica es lo más importante para nosotras. Es por eso que personalizamos las piezas a la medida de cada una."

"We want to provide you with the perfect garment for the beach, finding the ideal style, where you feel free and above all authentic, is the most important thing for us. That is why we personalize the pieces to suit each one."

Paralia Lus Top with Creta Pant in Crudo

"Trabajamos con telas artesanales 100% algodón, conscientes del trabajo justo de nuestras trabajadoras, preocupadas por el medio ambiente y tratamos de generar el menor impacto utilizando bolsas compostables y 0 plástico."

"We use 100% cotton handmade fabrics, prioritize fair work practices for our workers, and minimize environmental impact by utilizing compostable bags and 0 plastic."

(Mariana and Regina)

Paralia Larissa Beach Kimono

Supporting female operated and owned business is important to us, epecially those that are committed to sustainable product innovation and a heartfelt wish to make this world a better place for everyone.

Saludos to ALL the makers and doers who care about people and our earth!

Stop by when you are in Todos Santos - we are ready to help YOU find YOUR Mexican beach style!

XXOO Angie and team

Why Todos Santos is a Must Visit Destination!

The beauty of the Southern Baja is legendary, and the Todos Santos is a sparking oasis gem in this region of Mexico. Known for its laid-back artistic vibes and historic cobblestone streets, Todos Santos has become a destination for those seeking a more self-directed experience in travel destinations.

Todos Santos Sign painted by local artists!

With a designation of Pueblo Magico in Mexico, Todos Santos is free of gated resorts that would block the breathtaking views of the Pacific Ocean and is known for the most exotic sunsets imaginable – every evening without fail.

Dusk on the streets of Todos Santos

El Centro in Todos Santos Pueblo Magico is eye candy delightful and peaceful most of the time, although there are many markets and fiestas in the square beside the church. I will deep dive into more about the Todos Santos festivals and markets in future posts - be sure to head to our Desert Fox Baja home page to sign up for weekly inbox insider updates about events that are not widely published outside of the town you won't want to miss!

Our Lady of Guadalupe (Mary Mother of Jesus)

Although Todos Santos is well known for its historical Hotel California - there is much more to see and take in around town. None the less its a perfect place to snap a photo for bragging rights!

Hotel California Todos Santos Baja

El Centro Square is a gathering place for locals and in the center of town next the the church. Festivals and markets take place here most weekends including carnivals, beer and wine events, and the legendary Mango Festival at harvest!

El Centro Square Todos Santos Baja

Craving a luxury experience? You MUST head to Oystera! This is a new building that has historical feels. Serving world class food and drinks, and with several lovely art shops to peruse, it is a definitely worth the visit while cruising around this Pueblo Magico.

Oystera Entryway in Todos Santos

Oystera Front Entrance Todos Santos

It is highly recommended to rent a car for at least a few days, as there are many places genuinely worth experiencing that will only be accessible by vehicle. As Todos Santos is not a typical resort style destination your trip will be further enhanced by the opportunity to explore!

For updates and insider information about Baja Sur travel, cuisine, events, shopping and adventures be sure to sign up for our regular email send outs! ( 2 - 4 times a month only)

Muchas Gracias Amigos!

Angie - owner of Desert Fox Baja